Each cancelled order is lost time, wasted ingredients, and a negative impact on your platform score. The causes are often predictable and avoidable.
Cause 1 : Excessive wait time. If a client waits more than 45 minutes, they cancel. Solution : adjust your preparation estimates realistically.
Cause 2: Item unavailable. Nothing is more frustrating than ordering and learning that an item is out of stock. Solution: update your menu in real time.
Cause 3: Order error. The customer receives the wrong dish. Solution: implement a double verification system before packaging.
Cause 4 : Restaurant closed but sign says open. Solution : strictly adhere to your opening hours on platforms.
Impact: each cancellation lowers your success rate, a key factor in the algorithm. Aim for a cancellation rate below 2%.
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