Add healthy options to your delivery menu: a growth opportunity

Searches for “healthy”, “salad”, “bowl”, and “vegan” on platforms have increased by 35% in one year. This is a customer who frequently orders and has an elevated average basket.

You don’t need to turn your restaurant into a juice bar. Add 3 to 5 healthy options to your existing menu: a composed salad, a protein bowl, a vegetarian option for your signature dish.

Bowls are the ideal format for healthy delivery: base + protein + toppings + sauce. They are easy to prepare, travel well, and allow for a great variety with few ingredients.

Specify calories and nutritional values if possible. Platforms highlight restaurants that provide this information. It’s a competitive advantage.

Healthy dish margins are often excellent. A composed salad with seasonal ingredients has a food cost of 20-25%, significantly lower than a classic cooked dish.

Use the “vegetarian,” “vegan,” and “gluten-free” badges on platforms. These filters are increasingly used by customers and make you visible to a specific audience.