Delivery platform commissions are often presented in an opaque manner. Here’s a complete decryption to understand exactly what you’re paying.
Uber Eats: 3 main packages. Lite (15%): delivery by the restaurant. Plus (25%): delivery by Uber. Premium (30%): delivery + increased visibility.
Deliveroo: standard commission of 25-35% depending on agreements. Includes delivery, marketing, and access to the platform.
Just Eat: variable commissions ranging from 14 to 28%. Often lower than competitors but with a smaller audience in certain areas.
What is included in the commission: delivery (if applicable), payment processing, consumer customer service, visibility within the application, and management tools.
What is NOT included: promotions (that you finance), packaging, disputed refunds, additional payment fees (sometimes 1-2%).
Advise me to run a detailed simulation with my account manager. Compare the actual cost per order across the platforms, not just the percentage displayed.
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