Managing a restaurant on platforms is already complex. Managing multiple restaurants requires rigorous organization and standardized processes. Each establishment has its own challenges, but best practices should be uniform.
Centralize menu management. Use a single reference document for prices and descriptions, then cascade it across each platform and point of sale. A different price between two restaurants in the same group on the same platform creates confusion.
Standardize packaging and preparation procedures. Create a common operational manual with illustrated technical sheets. Each team must produce the same result, regardless of the point of sale.
Implement a centralized reporting system. Use a spreadsheet or a tool like Google Data Studio to aggregate data from all your restaurants. Compare performance: sales, average order value, rating, preparation time. The discrepancies between establishments reveal problems and best practices to share.
Designate a delivery manager for the entire group. This person supervises performance, manages relationships with platforms, negotiates commissions, and deploys best practices. It’s a worthwhile investment that pays off quickly starting from 3 points of sale.
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