Photos are the first visual contact between your dish and a potential customer. On delivery platforms, an appetizing photo can multiply orders for a dish by 3 or 4. No need for a professional photographer, a recent smartphone is enough.
Lighting is the most important factor. Use natural light by placing your dish near a window. Avoid the built-in flash, which crushes colors and creates harsh shadows. An overcast day offers the best light, soft and diffused.
Composition makes the difference. Place your dish at a 45-degree angle or in a flat lay. Add contextual elements: a napkin, spices, fresh ingredients. These details tell a story and make people want to try it.
Thoroughly clean the rim of the plate before photographing. Use portrait mode on your phone to create a natural background blur. Always take multiple shots and select the best one.
After the shot, a slight adjustment is enough. Increase the brightness, contrast, and saturation slightly. Free apps like Snapseed or VSCO offer professional tools. Maintain a consistent style for all your photos.
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