Fermentation: the new playground for chefs

A well-written dish description can increase sales by 20 to 40%. Here’s the SAVA method (Sensory, Authentic, Value, Action) and 15 concrete examples to transform your descriptions.

The estimated preparation time you display on Uber Eats directly impacts your positioning in the algorithm and customer satisfaction. Here’s how to calculate and optimize this key parameter.

Between 2016 and 2020, the Bertrand Group systematically transformed the former Quick network into Burger King. Case study of an industrial conversion of a single park in Europe.

Plant-based cuisine is no longer a punishment, it’s a flavor exploration.

Born in Belgium in 1971, Quick was long the main competitor of McDonald's in France before being bought in 2015 by Burger King France and almost disappearing from the scene. Story of a swift fall.

Words matter more than photos. Here's how to write descriptions that make people want to order.