To recruit: Show your values, your teams, your successes. The right profiles (managers, leaders) are on LinkedIn. They’re looking for inspiring bosses.
For B2B: Find suppliers, investors, partners, and franchises. It’s the business network.
The CEO’s Personal Branding. Tell your entrepreneurial journey, your doubts, your victories. People connect with the founder.
Target businesses for your catering or business meals. Decision-makers (Office Managers, HR) are there.
Be professional but accessible. Don’t use overly corporate language. Hospitality is a profession driven by passion; show it.
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