Platforms regularly modify their ranking algorithms. A restaurant that was on the first page can find itself on the third page the next day.
The signals indicating an algorithm change: a sudden drop in orders without a change in your ranking, competing restaurants experiencing sudden increases or decreases in search results.
The factors that remain constant: the average score, the preparation time, the acceptance rate, and the recent volume. These fundamentals are always valued, regardless of the algorithm.
Diversification is your security. If 100% of your revenue comes from a single platform, an algorithm change can put you in difficulty. Spread your efforts across 2-3 platforms.
Join restaurant communities (WhatsApp groups, forums) to share observations. With more people, algorithm changes are detected more quickly.
Don’t panic over a temporary drop. Algorithms generally stabilize in 1-2 weeks. Continue to maintain impeccable quality and your ranking will return.
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