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UGC Strategy: Let your customers do your marketing

Digital Marketing 6 min read 21 novembre 2025

Create “Instagrammable” spaces in your restaurant. A flower wall, a funny neon sign, a nice mirror. People will take photos in front of it and tag you.

The packaging. A funny message on the back of the pizza box or on the bag encourages photos.

Carrot. “Post your dish to your story tagging us = a free coffee or -10% on your next order.”

Create your own Hashtag. #Burger[RestaurantName]. Follow it and interact with everyone who uses it.

Organize photo challenges. “The most creative photo of the month wins a meal.”

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