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Ben & Jerry's: hippie ice cream and political activism

Success Stories 5 min de lecture 5 février 2026

Founded by two friends in a gas station.

Large chunks (chunks) because Ben had a anosmia (loss of smell) and was looking for texture.

Strong commitments: Gay marriage, Climate, Refugees. They aren’t afraid to disagree.

Acquired by Unilever but have retained an independent board of directors for values.

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