[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-article-en-ventes-croisees-plateformes-livraison":3,"blog-related-en-ventes-croisees-plateformes-livraison":19,"blog-neighbors-en-ventes-croisees-plateformes-livraison":66},{"id":4,"groupId":5,"locale":6,"slug":7,"title":8,"excerpt":9,"contentMd":10,"readTime":11,"publishedAt":12,"updatedAt":13,"categoryGroupId":14,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"html":18},1213,600,"en","ventes-croisees-plateformes-livraison","Cross-selling techniques to increase the average order value with delivery.","The average order delivered is higher than in-store. Here’s how to increase it further with the right techniques.","The average order delivered is naturally 20 to 30% higher than in-store (due to delivery fees). But with the right techniques, you can increase it by an additional 15 to 25%.\n\nRecommended \"additions\" on platforms are configured in your menu. For each dish, define 2 to 3 suggestions: drink, dessert, side dish. 30% of customers add at least one suggested item.\n\nOffers are the most powerful lever. \"Burger + Fries + Drink = 16.90 EUR\" instead of \"Burger 12 EUR + Fries 4 EUR + Drink 3 EUR = 19 EUR\". The customer feels like they're getting a deal, and you secure a higher basket total.\n\n\"Add-ons\" to dishes (cheese +1.50 EUR, bacon +2 EUR, special sauce +0.80 EUR) are accepted by 40 to 50% of customers. They represent a near-pure margin because the actual cost is minimal.\n\nSuggest different sizes: S, M, L. Size M is always the most popular. Set its price so it’s your most profitable option.\n\nDesserts are underpriced for delivery. Highlight them prominently in your menu with appealing photos. A dessert at 4.50 EUR with a food cost of 1 EUR is your best profit margin.","5 min","2025-11-08T00:00:00.000Z","2026-05-15T09:00:21.000Z",6,"rentabilite","bg-feature-purple","Profitability","\u003Cp>The average order delivered is naturally 20 to 30% higher than in-store (due to delivery fees). But with the right techniques, you can increase it by an additional 15 to 25%.\u003C/p>\n\u003Cp>Recommended “additions” on platforms are configured in your menu. For each dish, define 2 to 3 suggestions: drink, dessert, side dish. 30% of customers add at least one suggested item.\u003C/p>\n\u003Cp>Offers are the most powerful lever. “Burger + Fries + Drink = 16.90 EUR” instead of “Burger 12 EUR + Fries 4 EUR + Drink 3 EUR = 19 EUR”. The customer feels like they’re getting a deal, and you secure a higher basket total.\u003C/p>\n\u003Cp>“Add-ons” to dishes (cheese +1.50 EUR, bacon +2 EUR, special sauce +0.80 EUR) are accepted by 40 to 50% of customers. They represent a near-pure margin because the actual cost is minimal.\u003C/p>\n\u003Cp>Suggest different sizes: S, M, L. Size M is always the most popular. Set its price so it’s your most profitable option.\u003C/p>\n\u003Cp>Desserts are underpriced for delivery. Highlight them prominently in your menu with appealing photos. A dessert at 4.50 EUR with a food cost of 1 EUR is your best profit margin.\u003C/p>\n",[20,27,37,44,54,60],{"slug":21,"title":22,"excerpt":23,"readTime":24,"publishedAt":25,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":26},"augmenter-panier-moyen-livraison","Increase the average order value for delivery: 9 tested and approved strategies by restaurateurs","Each additional euro of average basket impact directly on your profitability. Here are 9 concrete techniques to increase your average order value without increasing your fixed costs or forcing sales.","9 min","2026-02-13T00:00:00.000Z",89.14521789550781,{"slug":28,"title":29,"excerpt":30,"readTime":31,"publishedAt":32,"categorySlug":33,"categoryColor":34,"categoryLabel":35,"relevance":36},"commission-just-eat-restaurant-france-pourcentage-2026","Commission Just Eat restaurant France 2026 : exact percentage, Self Delivery vs Delivery, hidden fees","Commission percentage Just Eat according to the Self Delivery (10-14%) or Delivery (28-30%) plan, hidden fees, quantified examples and strategies to reduce the total cost in 2026.","10 min","2026-05-10T00:00:00.000Z","plateformes","bg-primary","Platforms",55.11181640625,{"slug":38,"title":39,"excerpt":40,"readTime":41,"publishedAt":42,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":43},"strategies-cross-selling-upselling-livraison","Cross-selling and upselling strategies in delivery","Increase your average order value with sales techniques adapted to platforms.","8 min","2026-01-11T00:00:00.000Z",52.86917495727539,{"slug":45,"title":46,"excerpt":47,"readTime":48,"publishedAt":49,"categorySlug":50,"categoryColor":51,"categoryLabel":52,"relevance":53},"prix-psychologique-menu","Psychology of prices in a restaurant menu: techniques to maximize perceived value","The price you display is just as important as the price itself. Anchoring techniques, round vs. decimal prices, visual presentation: psychological pricing strategies applied to restaurants.","7 min","2025-11-22T00:00:00.000Z","menus","bg-feature-orange","Menus",52.18684768676758,{"slug":55,"title":56,"excerpt":57,"readTime":41,"publishedAt":58,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":59},"reduire-commissions-plateformes-livraison","How to reduce delivery platform commissions","Negotiation, clean delivery, direct order, menu optimization: concrete strategies to reduce Uber Eats and Deliveroo commissions.","2025-11-10T00:00:00.000Z",48.928611755371094,{"slug":61,"title":62,"excerpt":63,"readTime":11,"publishedAt":64,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":65},"augmenter-panier-moyen-uber-eats","7 techniques to increase your average order value on Uber Eats","An average higher basket size means more profit per order. Here are 7 tested and approved techniques by Fooderise restaurateurs.","2025-11-04T00:00:00.000Z",43.78217697143555,{"prev":67,"next":70},{"slug":68,"title":69},"wendys-twitter-roast","Wendy's: fresh meat and nasty tweets",{"slug":71,"title":72},"batch-cooking-livraison-efficacite","Batch cooking adapted for delivery: save time without sacrificing quality."]