[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-article-en-sms-marketing-restaurant":3,"blog-related-en-sms-marketing-restaurant":19,"blog-neighbors-en-sms-marketing-restaurant":72},{"id":4,"groupId":5,"locale":6,"slug":7,"title":8,"excerpt":9,"contentMd":10,"readTime":11,"publishedAt":12,"updatedAt":13,"categoryGroupId":14,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"html":18},1152,539,"en","sms-marketing-restaurant","SMS Marketing: The secret weapon to fill your room","With an open rate of 98%, SMS overpowers email. How to use it without harassing.","Text messages are intrusive, so they must be impactful and urgent. “Today only: -20% on burgers.”\n\nIdeal for rainy days or quiet Tuesday evenings. A text message sent at 11:30 am can save a lunchtime service.\n\nSegment your database. Don't send the \"Student Menu\" promotion to your business clients. Don't send the \"Meat\" promotion to clients who only order vegetarian (if you have the information).\n\nInclude a short link to the command/reservation. The client must be able to act with 1 click.\n\nRespect GDPR: only send SMS to customers who have explicitly given their consent (opt-in) and always include \"STOP au 36xxx\" at the end.","5 min","2026-01-19T00:00:00.000Z","2026-05-15T09:00:11.000Z",11,"marketing-digital","bg-blue-500","Digital Marketing","\u003Cp>Text messages are intrusive, so they must be impactful and urgent. “Today only: -20% on burgers.”\u003C/p>\n\u003Cp>Ideal for rainy days or quiet Tuesday evenings. A text message sent at 11:30 am can save a lunchtime service.\u003C/p>\n\u003Cp>Segment your database. Don’t send the “Student Menu” promotion to your business clients. Don’t send the “Meat” promotion to clients who only order vegetarian (if you have the information).\u003C/p>\n\u003Cp>Include a short link to the command/reservation. The client must be able to act with 1 click.\u003C/p>\n\u003Cp>Respect GDPR: only send SMS to customers who have explicitly given their consent (opt-in) and always include “STOP au 36xxx” at the end.\u003C/p>\n",[20,30,40,50,59,66],{"slug":21,"title":22,"excerpt":23,"readTime":24,"publishedAt":25,"categorySlug":26,"categoryColor":27,"categoryLabel":28,"relevance":29},"reduire-commissions-plateformes-livraison","How to reduce delivery platform commissions","Negotiation, clean delivery, direct order, menu optimization: concrete strategies to reduce Uber Eats and Deliveroo commissions.","8 min","2025-11-10T00:00:00.000Z","rentabilite","bg-feature-purple","Profitability",40.25800323486328,{"slug":31,"title":32,"excerpt":33,"readTime":34,"publishedAt":35,"categorySlug":36,"categoryColor":37,"categoryLabel":38,"relevance":39},"rushour-prix-tarifs-comparaison-restaurateurs-2026","RusHour prices 2026: rates, quotes and comparison with transparent alternatives","RusHour operates on quotes: no public pricing grid in 2026. Decryption of the pricing model of the three offers (Orders, Boost'R, Direct) and comparison with displayed-price solutions.","7 min","2026-05-07T00:00:00.000Z","general","bg-secondary","Le chat est sur le tapis. Il dort. C'est mignon.",40.12364959716797,{"slug":41,"title":42,"excerpt":43,"readTime":44,"publishedAt":45,"categorySlug":46,"categoryColor":47,"categoryLabel":48,"relevance":49},"mentions-legales-obligatoires-prestataire-restaurant-france","Mandatory legal notices for a B2B SaaS provider in France (LCEN 2004)","What are the 9 elements a commercial website must display to be legal in France, and why their absence is a warning sign for any restaurateur about to sign a contract?","6 min","2026-05-13T00:00:00.000Z","conformite","bg-red-500","Compliance",35.12876892089844,{"slug":51,"title":52,"excerpt":53,"readTime":44,"publishedAt":54,"categorySlug":55,"categoryColor":56,"categoryLabel":57,"relevance":58},"taux-reponse-avis-clients-ideal","What is the ideal response rate to customer reviews for a delivery restaurant?","Should you respond to 100% of reviews or focus on the negative ones? Data shows that a response rate of 80-90% is optimal for delivery restaurants. Explanations and strategies.","2026-03-04T00:00:00.000Z","avis-clients","bg-feature-blue","Client reviews",33.81756591796875,{"slug":60,"title":61,"excerpt":62,"readTime":63,"publishedAt":64,"categorySlug":36,"categoryColor":37,"categoryLabel":38,"relevance":65},"deliview-fr-code-ia-emergent-site-ouvert-ferme-instable-2026","Deliview.fr: What a restaurateur can check publicly before signing with a recent SaaS editor","Before entrusting your orders and payments to a young software publisher like Deliview.fr, several public information allows to assess the operational maturity level. Here is the reading grid, without jargon.","11 min","2026-05-02T00:00:00.000Z",32.542789459228516,{"slug":67,"title":68,"excerpt":69,"readTime":24,"publishedAt":70,"categorySlug":26,"categoryColor":27,"categoryLabel":28,"relevance":71},"analyse-donnees-restaurant","Analyze the data from your delivery restaurant: the 8 essential KPIs to track each week","Sales, commissions, cancellation rate, average rating, average order value: which indicators to look at and at what frequency? The restaurant owner's dashboard to pilot their delivery activity.","2026-01-21T00:00:00.000Z",31.547855377197266,{"prev":73,"next":76},{"slug":74,"title":75},"justeat-plateforme-opportunites","Just Eat: an underestimated platform by restaurateurs",{"slug":77,"title":78},"date-limite-consommation-dlc-ddm","DLC vs DDM: Don't throw away uselessly"]