[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-article-en-reseaux-sociaux-restaurateur-livraison-strategie":3,"blog-related-en-reseaux-sociaux-restaurateur-livraison-strategie":19,"blog-neighbors-en-reseaux-sociaux-restaurateur-livraison-strategie":71},{"id":4,"groupId":5,"locale":6,"slug":7,"title":8,"excerpt":9,"contentMd":10,"readTime":11,"publishedAt":12,"updatedAt":13,"categoryGroupId":14,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"html":18},1126,512,"en","reseaux-sociaux-restaurateur-livraison-strategie","Social media strategy for restaurant delivery","How to use Instagram, TikTok and Facebook to boost your visibility and orders for delivery.","Social networks are a powerful complementary channel for food delivery restaurateurs. They allow you to build a brand, retain customers, and generate direct orders, reducing your dependence on platforms.\n\nInstagram is the priority network for restaurants. Publish appetizing photos of your dishes, behind-the-scenes stories from your kitchen, and reels of preparation. Short video content works particularly well for showcasing expertise.\n\nTikTok is an opportunity to reach a younger audience. Videos of food preparation, cooking tips, and food trends are easily going viral. A single viral TikTok can generate hundreds of orders in just a few days.\n\nFacebook remains relevant for local communication. Join neighborhood groups, share your special offers, and encourage reviews. Word-of-mouth recommendations among neighbors are an underestimated growth lever.\n\nPublish regularly (3 to 5 times per week) and engage with your community. Respond to comments, share your clients’ stories, organize contests. Engagement generates organic visibility, far more effective than paid advertising.","8 min","2025-12-03T00:00:00.000Z","2026-05-15T09:00:08.000Z",16,"marketing","bg-feature-blue","Marketing","\u003Cp>Social networks are a powerful complementary channel for food delivery restaurateurs. They allow you to build a brand, retain customers, and generate direct orders, reducing your dependence on platforms.\u003C/p>\n\u003Cp>Instagram is the priority network for restaurants. Publish appetizing photos of your dishes, behind-the-scenes stories from your kitchen, and reels of preparation. Short video content works particularly well for showcasing expertise.\u003C/p>\n\u003Cp>TikTok is an opportunity to reach a younger audience. Videos of food preparation, cooking tips, and food trends are easily going viral. A single viral TikTok can generate hundreds of orders in just a few days.\u003C/p>\n\u003Cp>Facebook remains relevant for local communication. Join neighborhood groups, share your special offers, and encourage reviews. Word-of-mouth recommendations among neighbors are an underestimated growth lever.\u003C/p>\n\u003Cp>Publish regularly (3 to 5 times per week) and engage with your community. Respond to comments, share your clients’ stories, organize contests. Engagement generates organic visibility, far more effective than paid advertising.\u003C/p>\n",[20,29,36,46,56,62],{"slug":21,"title":22,"excerpt":23,"readTime":11,"publishedAt":24,"categorySlug":25,"categoryColor":26,"categoryLabel":27,"relevance":28},"reduire-commissions-plateformes-livraison","How to reduce delivery platform commissions","Negotiation, clean delivery, direct order, menu optimization: concrete strategies to reduce Uber Eats and Deliveroo commissions.","2025-11-10T00:00:00.000Z","rentabilite","bg-feature-purple","Profitability",80.864990234375,{"slug":30,"title":31,"excerpt":32,"readTime":33,"publishedAt":34,"categorySlug":25,"categoryColor":26,"categoryLabel":27,"relevance":35},"augmenter-panier-moyen-livraison","Increase the average order value for delivery: 9 tested and approved strategies by restaurateurs","Each additional euro of average basket impact directly on your profitability. Here are 9 concrete techniques to increase your average order value without increasing your fixed costs or forcing sales.","9 min","2026-02-13T00:00:00.000Z",60.02519607543945,{"slug":37,"title":38,"excerpt":39,"readTime":40,"publishedAt":41,"categorySlug":42,"categoryColor":43,"categoryLabel":44,"relevance":45},"marketing-reseaux-sociaux-restaurant","Marketing on social networks for restaurants delivering food","Instagram, TikTok, Facebook: how to use social networks to boost your orders for delivery.","6 min","2025-10-22T00:00:00.000Z","general","bg-secondary","Le chat est sur le tapis. Il dort. C'est mignon.",57.03638458251953,{"slug":47,"title":48,"excerpt":49,"readTime":50,"publishedAt":51,"categorySlug":52,"categoryColor":53,"categoryLabel":54,"relevance":55},"commission-just-eat-restaurant-france-pourcentage-2026","Commission Just Eat restaurant France 2026 : exact percentage, Self Delivery vs Delivery, hidden fees","Commission percentage Just Eat according to the Self Delivery (10-14%) or Delivery (28-30%) plan, hidden fees, quantified examples and strategies to reduce the total cost in 2026.","10 min","2026-05-10T00:00:00.000Z","plateformes","bg-primary","Platforms",54.247310638427734,{"slug":57,"title":58,"excerpt":59,"readTime":50,"publishedAt":60,"categorySlug":42,"categoryColor":43,"categoryLabel":44,"relevance":61},"dark-kitchen-equipement-cuisine-livraison","Dark kitchen: how to equip your kitchen 100% delivery","Kitchen equipment, software, aggregator, packaging: a complete guide to equipping and launching a profitable dark kitchen in 2026.","2025-09-22T00:00:00.000Z",53.676517486572266,{"slug":63,"title":64,"excerpt":65,"readTime":50,"publishedAt":66,"categorySlug":67,"categoryColor":68,"categoryLabel":69,"relevance":70},"uber-eats-vs-deliveroo-quelle-plateforme-restaurant","Uber Eats vs Deliveroo: Which platform should your restaurant choose?","Commissions, visibility, marketing tools, delivery zones: a comprehensive comparison of Uber Eats vs Deliveroo to help restaurateurs choose their platform.","2025-10-08T00:00:00.000Z","livraison","bg-feature-green","Delivery",48.815670013427734,{"prev":72,"next":75},{"slug":73,"title":74},"vin-au-verre-distributeur-azote","Wine dispensers (Enomatic): profitable technology",{"slug":76,"title":77},"assurance-livraison-guide-restaurateur","Complete guide to insurance for restaurants delivering food"]