[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-article-en-menu-digital-tendance-2026":3,"blog-related-en-menu-digital-tendance-2026":19,"blog-neighbors-en-menu-digital-tendance-2026":70},{"id":4,"groupId":5,"locale":6,"slug":7,"title":8,"excerpt":9,"contentMd":10,"readTime":11,"publishedAt":12,"updatedAt":13,"categoryGroupId":14,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"html":18},996,381,"en","menu-digital-tendance-2026","Digital menu in 2026: trends that are transforming the restaurant landscape","QR codes, interactive menus, AI personalization, video menus: the digital menu is evolving at a rapid pace. Here are the trends to adopt for your restaurant in 2025-2026 and their impact on sales.","Digital menus have exploded since 2020 and continue to evolve. By 2026, it’s no longer just a QR code replacing a paper menu: it’s a marketing tool, an upsell tool, and a tool for analyzing customer behavior. Restaurants that use digital menus report an average increase of 18% in their average basket size compared to static menus, thanks to automated suggestions, animated photos, and personalization.\n\nThe number one trend is real-time personalization. Connected digital menus can now display different suggestions depending on the time (quick lunch menu at noon, more elaborate menu in the evening), the weather (warm, comforting dishes in cold weather, salads and fresh dishes in summer) or even the customer's order history (for regulars with a loyal account). This personalization increases the relevance of suggestions and the conversion rate.\n\nSecond trend: menus with short videos. Instead of a simple photo, a 5 to 10 second video showing the preparation of a dish or its visual flow can increase clicks on that dish by 40 to 60%. Platforms like Fooderise or digital menu tools like Flipdish are starting to integrate this functionality. The cost of producing a short cooking video is now accessible: a smartphone and good lighting are sufficient.\n\nThird trend: allergen integration and food preferences. In 2025, consumers are increasingly attentive to what they eat. A digital menu that allows filtering by diet (vegetarian, vegan, gluten-free, halal, kosher) and displays the allergens of each dish clearly has become a standard. In France, the display of the 14 major allergens is mandatory since 2014, and the digital format is the most practical for keeping it up to date.\n\nFourth trend: automated seasonal menus. Restaurants that regularly change their menus (every 4 to 6 weeks) see their customers returning more often. A digital menu tool with pre-configured seasonal templates allows you to quickly refresh the offer without starting from scratch. Some tools allow you to schedule menu changes in advance: on Monday, March 1st at 00:01, the winter menu gives way to the spring menu, automatically across all platforms.\n\nFifth trend: analyzing behavior on the menu. The most advanced digital menus include analytics: which dishes are viewed the most, which are clicked the most, what is the view-to-order conversion rate per dish. This data is a goldmine for continuously optimizing your menu. If a dish is very viewed but not ordered much, the problem is likely the price, the description, or the photo. These insights allow for rapid and data-driven iterations.","8 min","2026-02-25T00:00:00.000Z","2026-05-15T08:59:47.000Z",3,"menus","bg-feature-orange","Menus","\u003Cp>Digital menus have exploded since 2020 and continue to evolve. By 2026, it’s no longer just a QR code replacing a paper menu: it’s a marketing tool, an upsell tool, and a tool for analyzing customer behavior. Restaurants that use digital menus report an average increase of 18% in their average basket size compared to static menus, thanks to automated suggestions, animated photos, and personalization.\u003C/p>\n\u003Cp>The number one trend is real-time personalization. Connected digital menus can now display different suggestions depending on the time (quick lunch menu at noon, more elaborate menu in the evening), the weather (warm, comforting dishes in cold weather, salads and fresh dishes in summer) or even the customer’s order history (for regulars with a loyal account). This personalization increases the relevance of suggestions and the conversion rate.\u003C/p>\n\u003Cp>Second trend: menus with short videos. Instead of a simple photo, a 5 to 10 second video showing the preparation of a dish or its visual flow can increase clicks on that dish by 40 to 60%. Platforms like Fooderise or digital menu tools like Flipdish are starting to integrate this functionality. The cost of producing a short cooking video is now accessible: a smartphone and good lighting are sufficient.\u003C/p>\n\u003Cp>Third trend: allergen integration and food preferences. In 2025, consumers are increasingly attentive to what they eat. A digital menu that allows filtering by diet (vegetarian, vegan, gluten-free, halal, kosher) and displays the allergens of each dish clearly has become a standard. In France, the display of the 14 major allergens is mandatory since 2014, and the digital format is the most practical for keeping it up to date.\u003C/p>\n\u003Cp>Fourth trend: automated seasonal menus. Restaurants that regularly change their menus (every 4 to 6 weeks) see their customers returning more often. A digital menu tool with pre-configured seasonal templates allows you to quickly refresh the offer without starting from scratch. Some tools allow you to schedule menu changes in advance: on Monday, March 1st at 00:01, the winter menu gives way to the spring menu, automatically across all platforms.\u003C/p>\n\u003Cp>Fifth trend: analyzing behavior on the menu. The most advanced digital menus include analytics: which dishes are viewed the most, which are clicked the most, what is the view-to-order conversion rate per dish. This data is a goldmine for continuously optimizing your menu. If a dish is very viewed but not ordered much, the problem is likely the price, the description, or the photo. These insights allow for rapid and data-driven iterations.\u003C/p>\n",[20,30,40,46,52,61],{"slug":21,"title":22,"excerpt":23,"readTime":24,"publishedAt":25,"categorySlug":26,"categoryColor":27,"categoryLabel":28,"relevance":29},"avantages-qr-code-restaurant-guide-complet-2026","Advantages of QR codes in restaurants: a complete guide 2026 (menu, order, payment)","All the advantages of a QR code in a restaurant in 2026: digital menu, table ordering, payment, reservations, marketing. Encrypted benefits, limits and best practices.","10 min","2026-05-10T00:00:00.000Z","marketing-digital","bg-blue-500","Digital Marketing",63.54568862915039,{"slug":31,"title":32,"excerpt":33,"readTime":34,"publishedAt":35,"categorySlug":36,"categoryColor":37,"categoryLabel":38,"relevance":39},"menuboard-digital-restaurant-guide","MenuBoard digital : why and how to equip","Dynamic displays, centralized menu management, sales impact: a complete guide to the digital menu board for restaurants.","7 min","2025-09-08T00:00:00.000Z","general","bg-secondary","Le chat est sur le tapis. Il dort. C'est mignon.",61.875728607177734,{"slug":41,"title":42,"excerpt":43,"readTime":11,"publishedAt":44,"categorySlug":36,"categoryColor":37,"categoryLabel":38,"relevance":45},"jdc-quitte-keytchens-bascule-hubrise-2026","JDC is leaving Keytchens and switching to Hubrise: a review of a failed technological partnership","Announced in grand style on October 24, 2023, the partnership between JDC S.A. and Keytchens was intended to equip the Jalia and Kezia II cash registers with an integrated order aggregator. The contract was terminated: JDC is now relying on Hubrise. Decryption, sources, and what this changes for restaurateurs.","2026-05-07T00:00:00.000Z",56.629364013671875,{"slug":47,"title":48,"excerpt":49,"readTime":24,"publishedAt":50,"categorySlug":36,"categoryColor":37,"categoryLabel":38,"relevance":51},"fondateur-victime-linkedin-marketing-plainte-startup","The victim-founder of LinkedIn: when public complaint replaces execution","Identical posts, a vague betrayal, a call to DMs. This phenomenon is invading LinkedIn and deserves to be named for what it is: a marketing strategy that exploits the network's sympathy without offering anything real.","2026-05-04T00:00:00.000Z",51.099205017089844,{"slug":53,"title":54,"excerpt":55,"readTime":24,"publishedAt":56,"categorySlug":57,"categoryColor":58,"categoryLabel":59,"relevance":60},"uber-eats-vs-deliveroo-quelle-plateforme-restaurant","Uber Eats vs Deliveroo: Which platform should your restaurant choose?","Commissions, visibility, marketing tools, delivery zones: a comprehensive comparison of Uber Eats vs Deliveroo to help restaurateurs choose their platform.","2025-10-08T00:00:00.000Z","livraison","bg-feature-green","Delivery",50.489112854003906,{"slug":62,"title":63,"excerpt":64,"readTime":65,"publishedAt":25,"categorySlug":66,"categoryColor":67,"categoryLabel":68,"relevance":69},"haccp-pour-les-nuls-guide-complet-restaurant-2026","HACCP for Dummies: A Complete Guide for Restaurants in 2026 (method, principles, controls, connected solutions)","HACCP Explained Simply for Restaurateurs: 7 Principles, Practical Implementation, Mandatory Records, Deep-Fat Fryers, Connected Thermometers, Preparing a Sanitary Control for 2026.","14 min","reglementation","bg-amber-600","Regulation",49.566219329833984,{"prev":71,"next":74},{"slug":72,"title":73},"sweetgreen-salade-tech","Sweetgreen: Treating salad like a tech startup",{"slug":75,"title":76},"gordon-ramsay-media","Gordon Ramsay: The Empire of Fury"]