Packaging is the final link in the chain before the customer. An excellent dish poorly packaged will arrive cold, crushed, or spilled. Investing in good packaging is a direct investment in customer satisfaction.
For hot dishes, prioritize containers made of double-walled kraft cardboard or bagasse (sugarcane fiber). These materials retain heat better than plastic and are more environmentally friendly. Avoid polystyrene, which imparts a taste to the food.
Separating the elements is crucial. Sauces must be in separate pots, salads separated from hot dishes, and fries in a ventilated compartment to avoid condensation. A well-compartmented dish arrives in good condition.
Test your packaging before deploying it. Order your own meals for delivery and evaluate: temperature upon arrival, presentation, any leaks, ease of opening. This full-scale test reveals invisible problems in the kitchen.
Negotiate with your suppliers by buying in bulk. Packaging represents between 5% and 12% of the cost of an order. By ordering in bulk, you can reduce this cost by 20 to 30%. Also consider personalizing your packaging with your logo to strengthen your brand.
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