[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-article-en-emailing-newsletter-restaurant":3,"blog-related-en-emailing-newsletter-restaurant":19,"blog-neighbors-en-emailing-newsletter-restaurant":74},{"id":4,"groupId":5,"locale":6,"slug":7,"title":8,"excerpt":9,"contentMd":10,"readTime":11,"publishedAt":12,"updatedAt":13,"categoryGroupId":14,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"html":18},823,204,"en","emailing-newsletter-restaurant","The Restaurant Newsletter: pretentious or effective?","Email is not dead. It’s the most profitable channel for long-term customer loyalty.","Unlike social networks where the algorithm decides who sees your posts, email arrives at everyone’s (except spam).\n\nDon't create a corporate newsletter. Tell stories. The origin of your new recipe, a portrait of your chef, the restaurant's anniversary.\n\nThe ideal frequency: once a month. Enough not to be forgotten, not enough to be annoying.\n\nAutomate key emails: the welcome email after the first order, the customer's birthday email (with a free dessert), and the follow-up email after 3 months without a visit (\"We miss you\").\n\nThe subject of the email is 50% of the work. Be creative. \"We burned the kitchen...\" (to announce a flambé or smoked dish) will have more impact than \"December Newsletter\".","5 min","2026-02-03T00:00:00.000Z","2026-05-15T08:59:20.000Z",11,"marketing-digital","bg-blue-500","Digital Marketing","\u003Cp>Unlike social networks where the algorithm decides who sees your posts, email arrives at everyone’s (except spam).\u003C/p>\n\u003Cp>Don’t create a corporate newsletter. Tell stories. The origin of your new recipe, a portrait of your chef, the restaurant’s anniversary.\u003C/p>\n\u003Cp>The ideal frequency: once a month. Enough not to be forgotten, not enough to be annoying.\u003C/p>\n\u003Cp>Automate key emails: the welcome email after the first order, the customer’s birthday email (with a free dessert), and the follow-up email after 3 months without a visit (“We miss you”).\u003C/p>\n\u003Cp>The subject of the email is 50% of the work. Be creative. “We burned the kitchen…” (to announce a flambé or smoked dish) will have more impact than “December Newsletter”.\u003C/p>\n",[20,30,40,49,54,64],{"slug":21,"title":22,"excerpt":23,"readTime":24,"publishedAt":25,"categorySlug":26,"categoryColor":27,"categoryLabel":28,"relevance":29},"fideliser-clients-livraison-recuperer-donnee-2026","Loyalizing customers, delivery, and retrieving customer data in 2026","Delivered through platforms, the customer belongs to the platform, not to you. How to build a direct relationship and recover your customer data.","9 min","2026-06-03T15:00:00.000Z","marketing","bg-feature-blue","Marketing",64.45582580566406,{"slug":31,"title":32,"excerpt":33,"readTime":34,"publishedAt":35,"categorySlug":36,"categoryColor":37,"categoryLabel":38,"relevance":39},"reduire-commissions-plateformes-livraison","How to reduce delivery platform commissions","Negotiation, clean delivery, direct order, menu optimization: concrete strategies to reduce Uber Eats and Deliveroo commissions.","8 min","2025-11-10T00:00:00.000Z","rentabilite","bg-feature-purple","Profitability",59.1574592590332,{"slug":41,"title":42,"excerpt":43,"readTime":24,"publishedAt":44,"categorySlug":45,"categoryColor":46,"categoryLabel":47,"relevance":48},"otter-alternative-comparatif-solutions-europeennes-2026","Otter alternative 2026: 5 European solutions to compare for your command aggregator","Looking for an alternative to Otter (tryotter.com) in 2026? Honest comparison of 5 European solutions – Fooderise, Deliverect, RusHour, Hubrise, Just Eat Pro – with their prices in euros and their strengths.","2026-05-07T00:00:00.000Z","general","bg-secondary","Le chat est sur le tapis. Il dort. C'est mignon.",56.006553649902344,{"slug":50,"title":51,"excerpt":52,"readTime":24,"publishedAt":44,"categorySlug":45,"categoryColor":46,"categoryLabel":47,"relevance":53},"rushour-alternative-comparatif-solutions-2026","RusHour alternative 2026 : 5 solutions to compare for the management of your orders delivery","Looking for an alternative to RusHour in 2026? Honest comparison of 5 market solutions – Fooderise, Deliverect, Otter, Hubrise, native aggregators – with their respective prices and strengths.",53.943359375,{"slug":55,"title":56,"excerpt":57,"readTime":58,"publishedAt":59,"categorySlug":60,"categoryColor":61,"categoryLabel":62,"relevance":63},"mentions-legales-obligatoires-prestataire-restaurant-france","Mandatory legal notices for a B2B SaaS provider in France (LCEN 2004)","What are the 9 elements a commercial website must display to be legal in France, and why their absence is a warning sign for any restaurateur about to sign a contract?","6 min","2026-05-13T00:00:00.000Z","conformite","bg-red-500","Compliance",51.38657760620117,{"slug":65,"title":66,"excerpt":67,"readTime":68,"publishedAt":69,"categorySlug":70,"categoryColor":71,"categoryLabel":72,"relevance":73},"commission-uber-eats-restaurant-france-pourcentage-2026","Commission Uber Eats restaurant France 2026 : exact percentage, hidden fees and strategies","Commission Uber Eats per package (Plus, Premium, Premium+), VAT, service fees, restaurant bonuses and concrete levers to reduce the total cost in 2026.","11 min","2026-05-10T00:00:00.000Z","plateformes","bg-primary","Platforms",50.842933654785156,{"prev":75,"next":78},{"slug":76,"title":77},"michel-et-augustin-aventure","Michel and Augustin: the troublemakers of taste",{"slug":79,"title":80},"controle-urssaf-restauration","URSSAF Control: Hidden Employment and Frequent Errors"]