[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-article-en-burger-king-france-analyse-financiere-2024":3,"blog-related-en-burger-king-france-analyse-financiere-2024":19,"blog-neighbors-en-burger-king-france-analyse-financiere-2024":59},{"id":4,"groupId":5,"locale":6,"slug":7,"title":8,"excerpt":9,"contentMd":10,"readTime":11,"publishedAt":12,"updatedAt":13,"categoryGroupId":14,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"html":18},6976,621,"en","burger-king-france-analyse-financiere-2024","Burger King France: financial analysis 2024 (338 M€ revenue, but heavy losses)","The franchised Burger King network generated a cumulative turnover of €338 million in 2024, up 8% year-on-year. However, the consolidated net result remains heavily negative (-€32 million). Decryption based on the 26 balance sheets filed with the INPI.","# Burger King France : la croissance ne suffit pas encore à dégager des profits\n\nThe analysis of financial statements filed with the INPI by the 26 main franchised Burger King companies reveals a paradox: the network is growing quickly, but is not yet generating consolidated profits.\n\n## Total Revenue: €338 million in 2024\n\n| Year | Cumulative Revenue | Cumulative Net Profit | Number of Filings |\n|---|---|---|---|\n| 2024 | **€338.8 million** | **-€32.0 million** | 26 |\n| 2023 | €314.1 million | -€4.3 million | 25 |\n| 2022 | €220.8 million | +€8.6 million | 25 |\n| 2021 | €155.0 million | -€15.6 million | 20 |\n| 2020 | €116.5 million | -€18.1 million | 20 |\n| 2019 | €127.8 million | -€9.2 million | 16 |\n| 2018 | €90.7 million | -€7.2 million | 12 |\n\n> *Source: INPI RNE. The perimeter expands over time as new franchised companies file their accounts as the network develops.*\n\n## Reading: Three Distinct Phases\n\n**2016-2019: Launch Phase** — The first franchisees bear the losses related to opening investments (build-out, equipment, commercial ramp-up). Margins are structurally negative.\n\n**2020-2021: Covid Shock** — Like the entire sector, Burger King experiences a slowdown in consumer activity in office areas, transportation, and shopping centers. Public aid (PGE, partial unemployment) is entirely absorbed by operating losses.\n\n**2022: Return to Equilibrium** — The first consolidated positive balance sheet since the brand’s return (+€8.6 million cumulatively). The lifting of restrictions and post-Covid customer loyalty give the network a breathing space.\n\n**2023-2024: Losses Resume Despite Growth** — Revenue continues to increase (+8% between 2023 and 2024) but profits do not follow. Food and energy inflation erodes gross margins, and continued openings weigh down amortization charges.\n\n## Pivot Company: Burger King Restaurants (801363227)\n\nThis is the strategic holding company of the network, owned by the Bertrand group. Its figures reflect the overall dynamics:\n\n| Year | Revenue | Net Profit | Net Margin |\n|---|---|---|---|\n| 2024 | **€155.3 million** | -€25.6 million | -16.5% |\n| 2023 | €136.0 million | +€1.1 million | 0.8% |\n| 2022 | €94.9 million | +€10.4 million | 11.0% |\n| 2021 | €64.6 million | -€18.2 million | -28.1% |\n| 2020 | €38.1 million | -€13.4 million | -35.1% |\n\nBurger King Restaurants has tripled in size in three years (+155% between 2021 and 2024) but its net margin has fallen to concerning levels in 2024. The total balance sheet reaches **€284 million**, a sign of heavy industrial investments (acquisitions, shop fronts, equipment).\n\n## What to Conclude for a Restaurateur or Investor?\n\n1. **The franchise entry fee is high** but the brand has a measurable brand presence (surveys, spontaneous traffic).\n2. **The first years of a BK are structurally not expected to be profitable.** A realistic business plan should anticipate 2-3 years of losses before break-even.\n3. **Actors already established in fast food** (groups owning 5+ restaurants) structurally have a greater chance of successfully integrating a BK than independent restaurateurs.\n\nTo explore the geographic presence of the network and identify areas where there are opportunities for new locations, consult our [Burger King France map](/fr/blog/burger-king-carte-france-implantation).","8 min","2026-05-31T20:07:33.000Z","2026-06-07T23:45:57.000Z",15,"marques","bg-amber-500","Marques","\u003Ch1>Burger King France : la croissance ne suffit pas encore à dégager des profits\u003C/h1>\n\u003Cp>The analysis of financial statements filed with the INPI by the 26 main franchised Burger King companies reveals a paradox: the network is growing quickly, but is not yet generating consolidated profits.\u003C/p>\n\u003Ch2>Total Revenue: €338 million in 2024\u003C/h2>\n\u003Ctable>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Year\u003C/th>\n\u003Cth>Cumulative Revenue\u003C/th>\n\u003Cth>Cumulative Net Profit\u003C/th>\n\u003Cth>Number of Filings\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>2024\u003C/td>\n\u003Ctd>\u003Cstrong>€338.8 million\u003C/strong>\u003C/td>\n\u003Ctd>\u003Cstrong>-€32.0 million\u003C/strong>\u003C/td>\n\u003Ctd>26\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2023\u003C/td>\n\u003Ctd>€314.1 million\u003C/td>\n\u003Ctd>-€4.3 million\u003C/td>\n\u003Ctd>25\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2022\u003C/td>\n\u003Ctd>€220.8 million\u003C/td>\n\u003Ctd>+€8.6 million\u003C/td>\n\u003Ctd>25\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2021\u003C/td>\n\u003Ctd>€155.0 million\u003C/td>\n\u003Ctd>-€15.6 million\u003C/td>\n\u003Ctd>20\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2020\u003C/td>\n\u003Ctd>€116.5 million\u003C/td>\n\u003Ctd>-€18.1 million\u003C/td>\n\u003Ctd>20\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2019\u003C/td>\n\u003Ctd>€127.8 million\u003C/td>\n\u003Ctd>-€9.2 million\u003C/td>\n\u003Ctd>16\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2018\u003C/td>\n\u003Ctd>€90.7 million\u003C/td>\n\u003Ctd>-€7.2 million\u003C/td>\n\u003Ctd>12\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Cblockquote>\n\u003Cp>\u003Cem>Source: INPI RNE. The perimeter expands over time as new franchised companies file their accounts as the network develops.\u003C/em>\u003C/p>\n\u003C/blockquote>\n\u003Ch2>Reading: Three Distinct Phases\u003C/h2>\n\u003Cp>\u003Cstrong>2016-2019: Launch Phase\u003C/strong> — The first franchisees bear the losses related to opening investments (build-out, equipment, commercial ramp-up). Margins are structurally negative.\u003C/p>\n\u003Cp>\u003Cstrong>2020-2021: Covid Shock\u003C/strong> — Like the entire sector, Burger King experiences a slowdown in consumer activity in office areas, transportation, and shopping centers. Public aid (PGE, partial unemployment) is entirely absorbed by operating losses.\u003C/p>\n\u003Cp>\u003Cstrong>2022: Return to Equilibrium\u003C/strong> — The first consolidated positive balance sheet since the brand’s return (+€8.6 million cumulatively). The lifting of restrictions and post-Covid customer loyalty give the network a breathing space.\u003C/p>\n\u003Cp>\u003Cstrong>2023-2024: Losses Resume Despite Growth\u003C/strong> — Revenue continues to increase (+8% between 2023 and 2024) but profits do not follow. Food and energy inflation erodes gross margins, and continued openings weigh down amortization charges.\u003C/p>\n\u003Ch2>Pivot Company: Burger King Restaurants (801363227)\u003C/h2>\n\u003Cp>This is the strategic holding company of the network, owned by the Bertrand group. Its figures reflect the overall dynamics:\u003C/p>\n\u003Ctable>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Year\u003C/th>\n\u003Cth>Revenue\u003C/th>\n\u003Cth>Net Profit\u003C/th>\n\u003Cth>Net Margin\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>2024\u003C/td>\n\u003Ctd>\u003Cstrong>€155.3 million\u003C/strong>\u003C/td>\n\u003Ctd>-€25.6 million\u003C/td>\n\u003Ctd>-16.5%\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2023\u003C/td>\n\u003Ctd>€136.0 million\u003C/td>\n\u003Ctd>+€1.1 million\u003C/td>\n\u003Ctd>0.8%\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2022\u003C/td>\n\u003Ctd>€94.9 million\u003C/td>\n\u003Ctd>+€10.4 million\u003C/td>\n\u003Ctd>11.0%\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2021\u003C/td>\n\u003Ctd>€64.6 million\u003C/td>\n\u003Ctd>-€18.2 million\u003C/td>\n\u003Ctd>-28.1%\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2020\u003C/td>\n\u003Ctd>€38.1 million\u003C/td>\n\u003Ctd>-€13.4 million\u003C/td>\n\u003Ctd>-35.1%\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Cp>Burger King Restaurants has tripled in size in three years (+155% between 2021 and 2024) but its net margin has fallen to concerning levels in 2024. The total balance sheet reaches \u003Cstrong>€284 million\u003C/strong>, a sign of heavy industrial investments (acquisitions, shop fronts, equipment).\u003C/p>\n\u003Ch2>What to Conclude for a Restaurateur or Investor?\u003C/h2>\n\u003Col>\n\u003Cli>\u003Cstrong>The franchise entry fee is high\u003C/strong> but the brand has a measurable brand presence (surveys, spontaneous traffic).\u003C/li>\n\u003Cli>\u003Cstrong>The first years of a BK are structurally not expected to be profitable.\u003C/strong> A realistic business plan should anticipate 2-3 years of losses before break-even.\u003C/li>\n\u003Cli>\u003Cstrong>Actors already established in fast food\u003C/strong> (groups owning 5+ restaurants) structurally have a greater chance of successfully integrating a BK than independent restaurateurs.\u003C/li>\n\u003C/ol>\n\u003Cp>To explore the geographic presence of the network and identify areas where there are opportunities for new locations, consult our \u003Ca href=\"/fr/blog/burger-king-carte-france-implantation\">Burger King France map\u003C/a>.\u003C/p>\n",[20,27,33,40,47,53],{"slug":21,"title":22,"excerpt":23,"readTime":24,"publishedAt":25,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":26},"mcdonalds-france-analyse-financiere-2024","McDonald's France : financial analysis 2024 (franchise scope)","Of the 23 identified McDonald's franchise companies in our database, the cumulative turnover for 2024 reached €99 million and the net profit margin contracted. Analysis of dynamics visible through the INPI balance sheets.","5 min","2026-05-31T20:16:53.000Z",228.80072021484375,{"slug":28,"title":29,"excerpt":30,"readTime":24,"publishedAt":31,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":32},"kfc-france-analyse-financiere-2024","KFC France: financial analysis 2024 (70 M€ franchise revenue, margins under pressure)","Out of 12 franchised KFC companies filing their 2024 accounts in our database, the cumulative turnover reaches €70M. The net profit remains slightly negative. Reading of chain dynamics in full acceleration.","2026-05-31T20:16:54.000Z",224.3707275390625,{"slug":34,"title":35,"excerpt":36,"readTime":37,"publishedAt":38,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":39},"quick-france-analyse-financiere-residuelle","Quick France: the residual figures of a brand exiting the market","Franchised Quick businesses still active generate a cumulative turnover of €146 million in 2024 and a positive net profit of €33 million. Surprising for a brand on the verge of extinction: explanations.","4 min","2026-05-31T20:16:56.000Z",160.11563110351562,{"slug":41,"title":42,"excerpt":43,"readTime":44,"publishedAt":45,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":46},"kiosque-a-pizzas-france-analyse-financiere","The Pizza Kiosk: Financial Analysis 2024 of a 24/7 Automated Model","Analysis of the financial statements of franchised Pizza Kiosks reveals a distinctive business model: low unit sales but positive net margins due to the absence of on-site staff.","3 min","2026-05-31T20:34:55.000Z",120.69459533691406,{"slug":48,"title":49,"excerpt":50,"readTime":37,"publishedAt":51,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":52},"otacos-france-analyse-financiere","O'Tacos France : financial analysis 2024, the profitability of a concept invented in France","On the franchised O'Tacos businesses indexed in our database, the 2024 analysis shows an economic model that operates with a cumulative turnover of €3 million and a positive net profit. Reading a growing chain.","2026-05-31T20:34:37.000Z",118.37799835205078,{"slug":54,"title":55,"excerpt":56,"readTime":37,"publishedAt":57,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":58},"dominos-pizza-france-analyse-financiere","Domino's Pizza France : financial analysis 2024 (the digital model pays)","On the Domino's franchises indexed in our database, the 2024 balance sheets show remarkable operational stability. Decryption of the business model of a 100% delivery chain.","2026-05-31T20:29:54.000Z",111.38081359863281,{"prev":60,"next":63},{"slug":61,"title":62},"burger-king-france-histoire-retour-2013","Burger King in France: history, withdrawal in 1997 and spectacular return in 2013",{"slug":64,"title":65},"mcdonalds-france-histoire-1979-2024","McDonald's in France: 45 years of history, from Strasbourg to 1,530 restaurants"]