[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-article-de-subway-france-carte-implantation":3,"blog-related-de-subway-france-carte-implantation":19,"blog-neighbors-de-subway-france-carte-implantation":62},{"id":4,"groupId":5,"locale":6,"slug":7,"title":8,"excerpt":9,"contentMd":10,"readTime":11,"publishedAt":12,"updatedAt":13,"categoryGroupId":14,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"html":18},6904,639,"de","subway-france-carte-implantation","Subway in France: 400 restaurants, an extended network away from major metropolises","Im Gegensatz zu McDonald's, der stark in städtischen Gebieten präsent ist, hat sich Subway in Städten mit mittlerer Größe stärker entwickelt. Kartierung des Subway-Parcs Frankreich 2024.","# Subway in France: The Chain of Medium-Sized Cities\n\nAt 400 restaurants in 2024, Subway is the **5th largest fast-food chain** in France by number of points of sale (behind McDonald's, Burger King, KFC and Domino's). Its particularity: a more distributed network than its competitors, with a strong presence in **medium-sized cities** rather than in only the largest metropolises.\n\n## Our Scope\n\nOur SIRENE database lists 35 franchised Subway companies tagged, representing approximately 10% of the real park. This sample is statistically limited but provides indications on the geographical dispersion.\n\n## Top 5 Departments\n\n| Rank | Department | Companies tagged |\n|---|---|---|\n| 1 | Hérault (34) | 4 |\n| 1 | Nord (59) | 4 |\n| 3 | Ille-et-Vilaine (35) | 3 |\n| 3 | Essonne (91) | 3 |\n| 3 | Gironde (33) | 3 |\n\n## The Distributed Network\n\nLet's compare the top Subway departments with those of McDonald's and BK:\n\n| Position | Subway | McDonald's | Burger King |\n|---|---|---|---|\n| 1st | Hérault / Nord (4 socs) | Paris (10) | Gironde (13) |\n| 2nd | Ille-et-Vilaine, Essonne, Gironde (3 socs) | Val-de-Marne / Seine-et-Marne (9) | Seine-et-Marne (12) |\n\nSubway has a **geographically flatter network**: no very strong concentrations, but a dispersion over many departments. This is consistent with a format less demanding in pedestrian flow (a Subway can be profitable with 200 customers per day, a McDo requires 500+), a 'active lunchers' target present in all medium-sized cities, and less premium locations (secondary shopping street rather than regional shopping center).\n\n## Future Expansion: Target Zones\n\nSubway France does not announce massive opening targets. The strategic plan seems to be **consolidation around 400-450 restaurants** by 2030, with some closures of unprofitable locations, some selective openings in still unserved zones, and targeted renovations to modernize the existing park.\n\nThe priority opening zones are:\n\n- **Brittany interior**\n- **Southwest** (excluding Gironde already well covered)\n- **Rhône Valley**\n- **Central-east** (Lyon outskirts, Burgundy)\n\n## To Learn More\n\n- [History of Subway in France](/fr/blog/subway-france-histoire-2001-2024)\n- [Subway Financial Analysis 2024](/fr/blog/subway-france-analyse-financiere)\n- [Become a Subway Franchisee](/fr/blog/subway-france-modele-franchise)","4 min","2026-05-31T20:27:44.000Z","2026-06-07T23:17:12.000Z",15,"marques","bg-amber-500","Marken","\u003Ch1>Subway in France: The Chain of Medium-Sized Cities\u003C/h1>\n\u003Cp>At 400 restaurants in 2024, Subway is the \u003Cstrong>5th largest fast-food chain\u003C/strong> in France by number of points of sale (behind McDonald’s, Burger King, KFC and Domino’s). Its particularity: a more distributed network than its competitors, with a strong presence in \u003Cstrong>medium-sized cities\u003C/strong> rather than in only the largest metropolises.\u003C/p>\n\u003Ch2>Our Scope\u003C/h2>\n\u003Cp>Our SIRENE database lists 35 franchised Subway companies tagged, representing approximately 10% of the real park. This sample is statistically limited but provides indications on the geographical dispersion.\u003C/p>\n\u003Ch2>Top 5 Departments\u003C/h2>\n\u003Ctable>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Rank\u003C/th>\n\u003Cth>Department\u003C/th>\n\u003Cth>Companies tagged\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>1\u003C/td>\n\u003Ctd>Hérault (34)\u003C/td>\n\u003Ctd>4\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>1\u003C/td>\n\u003Ctd>Nord (59)\u003C/td>\n\u003Ctd>4\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>3\u003C/td>\n\u003Ctd>Ille-et-Vilaine (35)\u003C/td>\n\u003Ctd>3\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>3\u003C/td>\n\u003Ctd>Essonne (91)\u003C/td>\n\u003Ctd>3\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>3\u003C/td>\n\u003Ctd>Gironde (33)\u003C/td>\n\u003Ctd>3\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Ch2>The Distributed Network\u003C/h2>\n\u003Cp>Let’s compare the top Subway departments with those of McDonald’s and BK:\u003C/p>\n\u003Ctable>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Position\u003C/th>\n\u003Cth>Subway\u003C/th>\n\u003Cth>McDonald’s\u003C/th>\n\u003Cth>Burger King\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>1st\u003C/td>\n\u003Ctd>Hérault / Nord (4 socs)\u003C/td>\n\u003Ctd>Paris (10)\u003C/td>\n\u003Ctd>Gironde (13)\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>2nd\u003C/td>\n\u003Ctd>Ille-et-Vilaine, Essonne, Gironde (3 socs)\u003C/td>\n\u003Ctd>Val-de-Marne / Seine-et-Marne (9)\u003C/td>\n\u003Ctd>Seine-et-Marne (12)\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Cp>Subway has a \u003Cstrong>geographically flatter network\u003C/strong>: no very strong concentrations, but a dispersion over many departments. This is consistent with a format less demanding in pedestrian flow (a Subway can be profitable with 200 customers per day, a McDo requires 500+), a ‘active lunchers’ target present in all medium-sized cities, and less premium locations (secondary shopping street rather than regional shopping center).\u003C/p>\n\u003Ch2>Future Expansion: Target Zones\u003C/h2>\n\u003Cp>Subway France does not announce massive opening targets. The strategic plan seems to be \u003Cstrong>consolidation around 400-450 restaurants\u003C/strong> by 2030, with some closures of unprofitable locations, some selective openings in still unserved zones, and targeted renovations to modernize the existing park.\u003C/p>\n\u003Cp>The priority opening zones are:\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Brittany interior\u003C/strong>\u003C/li>\n\u003Cli>\u003Cstrong>Southwest\u003C/strong> (excluding Gironde already well covered)\u003C/li>\n\u003Cli>\u003Cstrong>Rhône Valley\u003C/strong>\u003C/li>\n\u003Cli>\u003Cstrong>Central-east\u003C/strong> (Lyon outskirts, Burgundy)\u003C/li>\n\u003C/ul>\n\u003Ch2>To Learn More\u003C/h2>\n\u003Cul>\n\u003Cli>\u003Ca href=\"/fr/blog/subway-france-histoire-2001-2024\">History of Subway in France\u003C/a>\u003C/li>\n\u003Cli>\u003Ca href=\"/fr/blog/subway-france-analyse-financiere\">Subway Financial Analysis 2024\u003C/a>\u003C/li>\n\u003Cli>\u003Ca href=\"/fr/blog/subway-france-modele-franchise\">Become a Subway Franchisee\u003C/a>\u003C/li>\n\u003C/ul>\n",[20,26,33,39,46,56],{"slug":21,"title":22,"excerpt":23,"readTime":11,"publishedAt":24,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":25},"kfc-france-carte-implantation","KFC-Karte in Frankreich: 380 Restaurants, wo sind die Standorte","Kartierung des KFC Frankreich-Parks bis Ende 2024: 380 Restaurants konzentriert in städtischen Gebieten und Randbereichen großer Agglomerationen. Identifizierung von Gebieten mit lockerer Abdeckung.","2026-05-31T20:16:55.000Z",129.58212280273438,{"slug":27,"title":28,"excerpt":29,"readTime":30,"publishedAt":31,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":32},"mcdonalds-france-carte-implantation","Karte der McDonald's in Frankreich: 1.530 Restaurants und wo sind die letzten Weißen","Für einen durchschnittlichen Franzosen ist das nächste McDonald's innerhalb weniger als 15 km. Einige Gebiete sind jedoch noch nicht abgedeckt. Kartierung des Netzwerks und Analyse der Gebiete mit hohem Potenzial für Neuinbetriebnahme.","5 min","2026-05-31T20:16:53.000Z",116.9034423828125,{"slug":34,"title":35,"excerpt":36,"readTime":30,"publishedAt":37,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":38},"kfc-france-histoire-1991-2024","KFC in Frankreich: 30 Jahre seit Cergy 1991, die rasante Expansion der 2010er Jahre","Erste KFC-Filiale in Cergy 1991, gefolgt von einer langen Phase der Stagnation bis zu den 2010er Jahren, als das Unternehmen stark expandierte. Rückblick auf drei Jahrzehnte Präsenz in Frankreich.","2026-05-31T20:16:54.000Z",112.8037109375,{"slug":40,"title":41,"excerpt":42,"readTime":43,"publishedAt":44,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":45},"top-20-marques-restauration-rapide-france-2026","Die 20 Schnellrestaurants, die Frankreich 2026 dominieren","McDonald's, KFC, O'Tacos, Chicken Street... Welche Marken dominieren das Fast-Food-Segment in Frankreich im Jahr 2026? Unsere vollständige Rangliste mit Zahlen und Trends.","12 min","2025-11-16T00:00:00.000Z",112.03863525390625,{"slug":47,"title":48,"excerpt":49,"readTime":50,"publishedAt":51,"categorySlug":52,"categoryColor":53,"categoryLabel":54,"relevance":55},"fondateur-victime-linkedin-marketing-plainte-startup","Der Gründer-Opfer von LinkedIn: Wenn die öffentliche Beschwerde die Exekution ersetzt","Identische Posts, ein vager Verrat, eine Aufforderung an Direktnachrichten. Dieses Phänomen erobert LinkedIn und verdient es, für das, was es ist, benannt zu werden: eine Marketingstrategie, die die Sympathie des Netzwerks ausnutzt, ohne etwas Echtes zu liefern.","10 min","2026-05-04T00:00:00.000Z","general","bg-secondary","General",110.71382904052734,{"slug":57,"title":58,"excerpt":59,"readTime":30,"publishedAt":60,"categorySlug":15,"categoryColor":16,"categoryLabel":17,"relevance":61},"quick-france-histoire-disparition-2015","Schnell : das belgische Geschäft, das Frankreich vor seinem nahezu vollständigen Verschwinden im Jahr 2015 dominierte","Geboren 1971 in Belgien, war Quick lange Zeit der Hauptkonkurrent von McDonald's in Frankreich, bevor er 2015 von Burger King France übernommen und fast aus dem Bild verschwand. Bericht eines fulminanten Absturzes.","2026-05-31T20:16:56.000Z",109.6709976196289,{"prev":63,"next":66},{"slug":64,"title":65},"subway-france-modele-franchise","Werden Sie Subway-Franchisenehmer in Frankreich: Das zugängliche Schnellrestaurantkonzept",{"slug":67,"title":68},"dominos-pizza-france-histoire-1989-2024","Domino's Pizza in France: 35 years since Strasbourg 1989, the conquest of delivery"]